Sharing your products on social media

  • The launch of new products
  • Announcing sales
  • Running special events.

Product pages on your online store include buttons that you and your customers can use to share content on social media.

Sharing products on social media

Your Online Store lets you share product information to your business and personal Facebook Page Timeline or Story and Twitter, right from a product editing page.

To share a product:

  1. From your Online Store dashboard, go to Catalog > Products.
  2. Open a product you would like to share.
  3. Click Facebook or Twitter icons: 


  1. Click Share or Tweet to publish.

When sharing the product on Facebook, the product name, its link, description, and product thumbnail are automatically added to the text field. This can be disabled, if you wish, or changed to another image if your product has alternative images in the gallery. You can also add more text to your announcement.



When sharing the product on Twitter, the product name and link are automatically added to the text field. You can customize this or add text of your own if you have enough characters to use.



Make sure to use opportunities and enhance your product post with emoji, add a quiz, or schedule your post using the functions below the Twitter post image.


Adding social media buttons to product pages

You can add social share buttons, such as Facebook Share, Pinterest Pin, and Twitter into product descriptions. This way your customers can share images and information about your products with their friends and followers, and you get more visibility and attention.

To enable and disable the Share buttons in your store:

  1. From your Online Store dashboard, go to Design.
  2. Scroll down to the Sidebar section.
  3. Check the box to enable share buttons:


You can also drag and drop this section to another area in the sidebar.


Providing links to your social media accounts

If your brand strategy includes social media marketing, then you might want to help customers find you on social media and engage with your business there. 

To enable social media sharing icons in the footer, hover over the footer area to activate the Block settings menu. Click the checkbox next to the Business social profiles option:


Now hover over the social media icon to which you want to link your social media account. In the activated menu click the Edit link icon:


In the Link settings menu, pick the Open a webpage option from the drop-down menu and enter the URL of your social media page URL:


Optionally, click checkboxes next to Open in a new tab and Add a Nofollow tag.

Click Submit when done.

To learn more about how to manage your social media buttons, visit this tutorial: Adding social media links to the footer

This feature is available on all Online Store plans.

Other helpful articles

Adding a new social media account

Sharing your website on social media

Embedding Instagram posts and feeds

Adding SEO-friendly page titles

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