Google's Mobile First indexing and your website

Wondering what is holding on to your SEO results and are keeping your search engine rankings? The reason could be the latest updates of the Google search engine. This article lists a few reasons why Mobile-First Indexing might be affecting your page.

Mobile usability issues

If your site has mobile usability issues and it is hard to navigate on tablets or phones, it will hurt your search engine rankings. Thanks to the automated design and responsive templates of the Sitebuilder, you can be sure that the links and buttons are not too close together and the text can be read on every screen.

Mobile speed test

Once you are confident that your site performs well on mobile screens and is giving your visitors the best user experience possible, it is important to test the speed. Try this tool:

Google PageSpeed Insights

Enter the URL of your site and check out the speed both for mobile and desktop version:

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This tool will tell you about page speed on desktop and mobile devices. Anything under 3 seconds is good, but anything over 6 seconds will damage your search engine rankings.

Google Page Score

You will also have to look at your page quality and performance score. Log into your Google Webmaster Tools account and search for issues. If there are none, you can still make improvements, especially if your site is loading slowly.

Keep your site current

It is important that you get your website updated and check the loading time regularly, especially after adding new content. Changing to a template with fewer images is another option that can work really well.

Instead of paying thousands to a web designer to create a new site, you can use Yola's professional templates with automated design. All of them are responsive and mobile-ready.

Other helpful articles

Using Google Search Console

Optimizing your site for local search

Creating search engine friendly content

Improving your search engine marketing with SiteWit

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